STRATEGY
Curiosity fuels creative work – first, we strategize
Before creative work begins, we dedicate time to understanding your business, your brand, your team, and your vision. We document our discovery time with you, get curious, and develop project briefs that serve as reference tools throughout the project.
Content strategy is planning that combines information, user experience, content best practices, and a sense of storytelling. This strategy gives us a road map that sets a course for success. What are your key messages? What media will we use to deliver those messages? Our strategy includes a plan for content creation: copy, photos, graphics, and more.
Communication Strategy
You have your brochure, content, and photos… Now what? We’ll help you determine when and where to direct your marketing efforts through a strategic communications plan. Whether it’s an editorial calendar or a topic list for your blog and social media engagement, we will manage and publish your content with a realistic plan to reach your communications goals. We’ll also make recommendations for traditional media placement like billboards, print ads in publications, television, and radio.
Every campaign is different. Each deserves a unique approach and a fresh perspective. Whether it’s a hiring campaign, a special product launch or announcement, or building brand awareness, we can help you determine the best course of action for meeting your campaign goals.
Have a problem? We’ll help you solve it!
